Knowing Who To Be Marketing Your MLM Business to For Best Results for Your Wallet!

One of the most important elements when it comes to MLM marketing is knowing your target audience.

Choosing the wrong targets as prospects is a recipe for a quick disaster when it comes to network marketing success.

You actually should be segmenting your marketing out to different audiences… and some are much better for your chances of success than others are.

Who Are the Best People to Direct Your MLM Marketing

A lot of people ask this question and it’s a bit hard to answer. The reason is that there are a couple of different ways to think about your MLM marketing.

The short answer is very true, and very simple. You should be directing your marketing at people who are already looking for a business opportunity, and even better yet and more specifically, an MLM business opportunity.

So as always, and as the great marketing mind (perhaps the greatest) Gary Halbert said: “The best way to sell hamburgers is to sell them to a hungry crowd” (paraphrased).

This is the truth especially when you’re getting started, or trying to get over a dry spell with a network marketing business. You want to direct most of your marketing out to people who are looking for a business opportunity. Make sense? It should!

How to Target Your MLM Marketing So That You Have a Better Chance of a Productive Downline

Your downline is ultimately your key to wealth. How much money they make basically deems how much money that you’re going to be able to make. That’s just the way the business is structured, and rightly so.

Therefore a great strategic move for you is to direct some of your marketing to those who will be able to take the ball and run with it more efficiently. MLM is a business, which can sometimes have a pretty steep learning curve for some.

Some people are going to have to step way out of their comfort zones, and that can take some time.

Others though will already have the skills and understanding of sales, marketing, and talking to people that will serve their businesses very well and give them a tremendous running start right out of the gate. These are some of the people that will be in your best interest to direct your MLM marketing toward.

One Tremendous to Focus Your MLM Marketing On

People who have been in the MLM industry for a while, and who have even had success are great prospects. They understand the business, they know what’s involved, but they just need some pushing, maybe some hand holding, and a system that will help them to utilize their skills and knowledge. Taking time to target these people is a tremendous idea. There are plenty of people who are not happy with their current opportunity for whatever reason, and often times it’s because of a not so great upline sponsor that is the reason. If you can prove to these people that you care about them and want to see them to succeed they’ll be very inclined to join up with you.

Better yet, if you can appeal to their need of a duplicable system, then you’re golden in their eyes.

Another Great Group to Help Catapult Your MLM Business…

Now another group of people who make ideal prospects are people who are already in the business of selling, and better yet, those who are in the business of earning commission off of what they sell.

Individuals in industries such as real estate, insurance, pharmaceutical sales, route sales, and or telemarketing are great because a) They know how to sell…and likely very well b) they understanding working hard for a commission and not relying on a weekly check.

Getting individuals like this on your team can truly catapult your income into the stratosphere, as well as help these people earn an income that they’re talents are worth. It’s definitely a win/win situation on all counts.

So if you’re going to be doing MLM marketing then you may as well make it count!

The only way to success in this industry is to have strong MLM marketing.

If you want to learn to market your MLM business like a champion, and truly take your success to amazing heights, then you need to visit the site below!

Learn the Best Online Marketing Strategy Using Articles – 2 Simple Steps!

What is the best on-line marketing strategy? How can articles really help you? Well if you follow these simple tips you will find out why so many people are using it. Before we get into this, let me clarify a few things. I am not suggesting that other methods of marketing are not good.

Paid traffic strategies can be very effective. However if you are on a low budget, there is no other contender in my opinion. However, you need to be smart with your marketing strategy when you are using articles. Do not forget about how much you can do with the articles. What am I on about? Well, the smart article marketer will use their articles in many ways. Here is a simple two step strategy you can use:

1) Massive Direct Traffic: I often get asked, how many articles do you need to write? Well, you know what? How much can you write? You see only you can answer that question. I suggest you write as much as you feel comfortable with. As a guide, why not 3 or 5 a day? Go for it! The bottom line is, right here in this very article directory is a wealth of direct traffic waiting for you. So my first tip is get your daily agreed plan in order and write daily articles.

2) Leverage Social Media: A lot of people hang out on social media sites. The problem is they waste a lot of time there too. You need to use these hang outs to your advantage. Now that you have a massive amount of people in one place you need to direct them. Yes, you guessed it, direct them to your content. All you need to do know is sit back and watch the traffic rolling in.

Major Player in the Field of Sports Marketing

With the Winter Olympics and Super Bowl just around the corner and with the World Cup taking center stage this summer, sponsors are taking a new and different approach to advertising their brands. They are scrambling to invest more in social media campaigns and less on expensive TV and print advertisements. Aside from the obvious cost savings, the big question is why social media? The answer is two-fold. Social media is personal and it builds relationships. Advertisers are fast recognizing that to build brand loyalty they need to connect with their consumers in new ways through online direct response marketing. What better way than through sports marketing where fans identify with athletes and their national teams.

Social media is playing a critical part in presenting brands and athletes in a manner that interacts with fans on a worldwide basis. It creates anticipation and excitement for fans that can communicate directly with their favorite athlete and connect with them on a more personal level. Social media is enabling brands to create lasting relationships with people around the globe that isn’t possible with television and print media.

The Crossover to the New Media

NBC, who has exclusive broadcast rights to air the Vancouver Olympics, is making a big play with online marketing as a major part of their promotions to achieve web success. It has partnered with the social media firm The Swarm Collective to produce Olympic Pulse, a place where visitors can look up tweets from athletes, Olympic blogs and top trending stories. The Super Bowl promotions have also been very active in social media on Twitter, Facebook and blogging. Athletes and teams are scrambling to hype the event and gain more followers.

In order to prep for the World Cup in the coming months, the corporate partners of FIFA, football’s world governing body, are moving away from the use of traditional TV and billboard campaigns. Instead they are trying out social networking sites to promote their brands, to sell their pitch and build their business online. Calum MacDougall, director of global marketing partnerships at Sony Ericsson, says 2010 will be the first “social networking World Cup.”

Changing the Way the Game Is Played

What makes social media so attractive to powerhouse companies is the realization that more and more people are resorting to popular social destinations like YouTube, Facebook and Twitter to get their daily dose of their favorite brands and athletes. In addition to this, these sites come with major audiences and give brands a huge boost and a way to reach millions of consumers. As an added bonus, these sites give brands the viral, online hype that they’ve been searching for in their audiences and their markets. In addition to this, it’s cheaper than spending millions on TV, billboard and print campaigns, and they can get real-time results in relation to how many people are engaging in these sites and taking advantage of their promotional offers.

The consumer has changed and companies have finally recognized that they need to be where the consumers are most responsive. Is social media the advertising vehicle of the future, replacing more traditional media? Probably not, but it may run an effective second.