MLM in Intensive Care – Resuscitating Your Business With Top Tier Direct Sales

The Internet has helped millions of people all over the world find business opportunities to earn money while selling a product they can believe in. There are hundreds of products created each year and very often the only way to purchase them is through network marketers. In our previous article, (MLM Business Model – The Most Well-Known Internet Business Model) we talked about the multi-level marketing (MLM) business model. Although the Internet seemed the perfect vehicle to help businesses grow, it is actually the main reason MLM in intensive care. Thousands of team leaders, who spent their time building networks and training their distributors, have found that their profits have all but disappeared.

They went from having a self-sustaining down line to constantly rebuilding. MLM’s are all about relationships. Successful team leaders mentor their distributors, teach them how to be successful and help them create new distributors of their own. Before the Internet, people understood that it took work, time and patience to be profitable. MLM in intensive care is in part due to the tremendous amounts of information available to the public at large. There is hype about new products every day. Email campaigns are focused on offering the opportunity to get in on the ground floor, to make the big money.

The basis for much of MLM marketing used to be by word of mouth. When the Internet came along, cheap email campaigns were effective. As the public has been deluged with more and more of these emails, they have become jaded. Leads that used to be hot have gone cold. New rules about spamming have prevented the type of mass emails that used to garner results. Now campaigns need to be targeted to a specific audience to be effective. MLM in intensive care came to be because campaigns that used to be effective and inexpensive no longer work and have become very expensive.

Many network marketers are moving away from the MLM and are using funded proposals to create a steady revenue stream while they focus on top tier direct sales. As more people leave established networks, the more MLM in intensive care. With top tier direct sales, people are dependent on themselves to make the sale, not an ineffective down line that may be strong today, but dry up tomorrow. Distributors can still find and sell a product they believe in, but only need to sell a few products a month to be as profitable as they were with a network, selling thousands of products.

The Best and Easiest Ways you can Market a Direct Mail Package

For some small businesses, it is difficult keeping your doors open every day. Small yet vital points like sales leads and customer contact information are often overlooked; falling through the cracks. Using a marketing campaign that pinpoint potential prospects with postcards, flyers, catalogs, or personalized notes is a terrific business opportunity that is easy to get started and does not cost very much.

A well-crafted direct mail package presents you with the opportunity for a cost-effective sales cycle. It includes an advertising message, presentation, special offer, a call to action and, ultimately, a deal closer. A direct mail package campaign will increase sales.

There really is no excuse why any small business shouldn’t at least try this affordable tool to introduce or market your services since it gives you the ability to measure the success of every advertising dollar spent. They are simple to produce, economical to mail and successful in the long run. It has some well-thought-out features; and it’s worthwhile to study each package component for clues to its seeming invincibility. Here is how you can get started creating your own direct mail marketing package.

  • Develop a plan for a teaser on the outside mailing envelope. You want your overall goal to get the recipient to open the mailer and read the information provided in the direct mail package. Write a few teasers promising discounts, exclusive offers and free gift in order to create a sense of urgency for a deadline. An example of one of these teasers would be “Get a FREE MP3 player with a purchase now through the end of the month. More details inside!”
  • When drafting the letter that will be accompanying the mailer package, have it contain a motivational headline, a descriptive body of text with a call to action and finally the postscript. The headline lets you tell the recipient the most important benefit, feature or offer for them. The body of the letter should be full of details discussing its benefits, create a desire for the product with facts or customer testimonials. Generate some urgency with a no-risk guarantee and then provide a few response options. Again, briefly review the benefits and the offer either towards the later part of the letter or in the in the postscript to reemphasize this sense of urgency.
  • Include a form or card that can be used for the recipient to reply back to you immediately. Items such as postage-paid business reply cards or reply envelopes with an order form work well. Review all the product’s benefits, the offer and the guarantee information for the recipient. Don’t forget to mention continually your company name with contact information. If this reply form becomes separated and lost from the direct mail package, the recipient will still have all of the order information necessary to make a purchase.
  • Employ the use of promotional codes on the reply forms. This helps you keep track of which type of direct mail packages work best.

How to Madly Increase Your Internet Marketing Business With Ease

I purchased a product the other month off a leading internet marketing guru, I was curious to see what he had newly bought out. The content was great really worthwhile buying but once again I forgot to do something and money was taken out of my account the following month without my knowledge. What he had done was given me a 1 month free subscription to a mailing info list that I would get charged for after the month was over. I see this technique used all over the net and I use it effectively myself. So many people just don’t realise why some gurus give there information away so cheaply. It’s because they know that after a month they will make more money off the buyer anyway so they can afford to and as long as the content is good the buyer will stay in the membership program.

When I first came into the internet marketing world I signed up for Double Your Dating, You must have heard of it? It’s huge. I bought the front end dating product and the following month guess what happened? Without my knowledge I was sent more products from them. I looked at my account and I had been charged so I checked the sales letter and sure enough it said id get a free 1 month membership to the advanced Dating course. I stayed in the membership subscription though even though I didn’t really listen to the CD’s I was being sent because I felt that I had been given such good information that it would be wrong to get out. I justified it like that. That’s what most people who are registered into subscriptions do. Why? Because they feel a connection with the information they’re receiving and they don’t want to loose that.

So why don’t more internet marketers do this to? I mean you can make monthly residual income off the one buyer forever in some cases? My recommendation is develop your product, Market it and create a subscription to go along with it. If you don’t your just throwing your profits and money away. It’s crazy you can potentially speed your income up by 10 times if you just put this into play.

So go out develop a monthly subscription product to go with every product you sell and market on the sales page as a free one month free bonus then a charge of XYZ for every month after. It won’t scare people off and most people won’t even read it so it’s free money in the bank.